Leituras Recomendadas

1. Articles


1.1 What Makes an Effective Executive from HBR by Peter F. Drucker


http://bit.ly/aDmyV2


1.2 When companies underestimate low-cost rivals from McKinsey Quarterly from Adrian Ryans


http://bit.ly/9lAWXS


1.3 How to Manage Alliances Better Than One at a Time from MIT Sloan Management Review by Ulrich Wassmer, Pierre Dussauge and Marcel Planellas


http://bit.ly/aJpC4p


2. Books


2.1 The Functions of the Executive: 30th Anniversary Edition by Chester I. Barnard and Kenneth Richmond


http://bit.ly/9SsmvU


3. Events


3.1 Lighting the Fires of Management Innovation

A Webinar with Gary Hamel, Tuesday, July 20, 2010 - 11am ET

http://bit.ly/brhXNo

Leituras Recomendadas

1. Articles

1.1 Raise Your Prices ! by SMR

Face it: Most companies can’t compete on price. And the good news is they don’t have to.

http://bit.ly/bFgpWy

1.2 Get Your Team to Stop Fighting and Start Working by HBR

http://bit.ly/aL5hMD

2. Books

2.1 The Way We're Working Isn't Working: The Four Forgotten Needs That Energize Great Performance

http://bit.ly/9HQN9h

3. Events

3.1 Conferência "Corporate Governance, Evolução das boas práticas de governação, Gestão de risco e Controlo interno nas Organizações. ISEG no próximo dia 16/06/2010.

http://bit.ly/aJ8yGq

3.2 Seminário "Estratégias Empresariais: 2 Casos de Sucesso em Estratégias de nicho". ISEG no próximo dia 17/06/2010.

http://bit.ly/cQiDLi

Leituras Recomendadas

1. Articles

1.1 Managing Yourself: Turn the Job You Have into the Job You Want by HBR

http://bit.ly/a6FKpZ

1.2 Six Strategies for Successful Niche Marketing by SMR

http://bit.ly/9wM3n3

2. Books

2.1 Why Women Mean Business: Understanding the Emergence of our next Economic Revolution by Avivah Wittenberg-Cox & Alison Maitland

http://bit.ly/cTsUBJ
http://bit.ly/aILGOa

3. Events

3.1 .COM_MULTI_WEB Conference by EGP next 15/06/2010

http://bit.ly/b8wQZb